unblu inc., a vendor of collaborative customer interfaces which are being develped in Basel, announced that Gartner Inc., the world´s leading IT research firm, acknowledges the rising importance of unblu’s technology for Financial Services and Online Retail. Collaborative Customer Interfaces gained significant traction since the last report in 2013, consequently moving up the Hype-Cycle.
According to a press release of unblu, Collaborative Customer Interfaces are part of the Gartner «Hype Cycle for CRM Customer Service and Engagement, 2015» (which can be purchased for 1,995.00 USD ). In Gartner´s view the business benefit rating of co-browsing technology is high, making it an obvious priority for coming investment cycles. Gartner equally claims that only few technology alternatives to screen sharing exist, making unblu´s secure and no-download technology a choice for compliance centric industries.
unblu has 7 years experience in this area and a growing list of reference customers. The company provides web customer engagement software with a vision to bring personal online guidance and interaction to every website. With hundreds of organizations already using unblu´s co-browsing solutions, the company is helping its customers to transform the way online business is done.